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Co-creation: the power of conversation [4 of 4]

Co-creation: who should be involved? When saying all stakeholders we do not refer to the largest majority of users available, as they can be reached with crowdsourcing initiatives. It’s not about...

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Experiencing LEGO Serious Play: the point of view of a participant

I recently had the pleasure of facilitating a LEGO SeriousPlay workshop at Foolproof with Hot Source members. One of the participant, Marek Pawlowski, shared his experience. As a facilitator, used to...

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Innovate through conversations

Markets are ever more conversations and the role of the user has dramatically changed in the past decade, shifting from  a passive unknown being, into active part of the conversation. We live in...

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Conversations, Experience Economy, UX, metaphors, & LSP

[Thoughts after Mex15, Slides at the end] It was back in March 1999 when a group of forward thinking people published a revolutionary book based on 95 thesis that explained that the old business models...

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From bricks to innovation

Lego bricks are a fascinating tool. Mostly considered a creative and engaging toy, they are much more than that. What is a toy that enhances children’s creativity and imagination, becomes a tool to...

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The responsibility of UX: generate Value. But what is Value?

One of the biggest challenges today, is to deliver meaningful experiences that create value to brands and are valuable for the users. As UX and CX professionals we are today responsible for the value...

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Why Digital Transformation has nothing to do with Digital

IDC predicts that 2016 will be shaped by digital transformation, with availability, capabilities and business needs being the biggest related issues IT leadership will face. With this announcement...

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The relationship between Business & Design: the Lego Serious Play case

The relationship between business and design has gone through deep changes in the past years. We are assisting at a convergence between business and design lead by the formalisation and adoption of...

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Millennials are going beyond the individualistic BabyBoomers

I have been reading a lot about Millennials, this new breed stemming from the digital age. Were these Millennials so much different? I, as a GenX, could easily relate to what I was reading and did not...

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The Customers Experience’s BlindSpot

The news these days reports that poor CX is costing UK companies £37 bn, with retail and telcos losing the most in 2016. Ironically, the sectors who lose the most, according to a recent study by KPMG...

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What is Digital Transformation? And why culture matters?

Everyone is talking about digital transformation: the news are filled with data and stats around massive investments in digital technology and in the need to transform businesses. The IDC report 2017...

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Measuring Digital Transformation

Many organisations think that spending and investing money into new technologies is enough to grant a successful Digital Transformation. Yet, despite the exponential increase in technology spending,...

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